Sales systems for B2B companies

You already paid for the leads. Most of them never got a call.

We build and run the system that gets every inquiry called, followed up and priced, so the ad budget you already spend turns into orders.

45-minute call Free for qualified businesses English and Arabic

Some of the teams we've worked with

Techne Summit Senno Elite
Infinity Elite Group
Proact Clinics Alexandria Angels
Ahead Energies
Investors of the Mediterranean
Cooley Comics
The leak

The money isn't lost in your ads. It's sitting in your spreadsheets.

Leads land in a sheet nobody opens

Facebook forms, website inquiries, WhatsApp messages. Each goes somewhere different, and by the time someone looks, the buyer has moved on.

Nobody knows who to call today

Without a list, the team calls whoever they remember. Follow-ups depend on memory, and memory loses.

You can't see what happened

You know what you spent on ads. You don't know how many leads were called, quoted or dropped.

What we found when we opened one factory's lead sheets

882

leads from paid ads, spread across 8 spreadsheets

91%

had not been contacted in 60 days or more

EGP 57.9M

of inquiries sitting untouched*

*Each lead's minimum requested quantity multiplied by the client's lowest item price, about US$1.1M. A floor on what was asked for, not a sales forecast.

Who it's for

Built for B2B teams that already get inquiries.

A good fit if

  • You sell to other businesses: factories, distributors, clinics, schools, developers, events.
  • Inquiries reach you every week, from ads, your website or WhatsApp.
  • Someone on your team is meant to call them back.
  • One lost deal costs you more than the system does.
  • You want to see the numbers, not hear about them.

Probably not a fit if

  • You don't get inquiries yet. Start with ads first, and we can help with that on its own.
  • You sell low-priced products that customers buy straight from your website.
  • Nobody on the team has time to make calls, and you don't plan to hire.
The system

One place for every lead. One list for every morning.

A sales CRM set up around how your team already works, on their phones, in English and Arabic.

01

Every lead, in seconds

Facebook lead forms, your website and your old spreadsheets feed one CRM. A new inquiry reaches your team's phones seconds after it is submitted.

02

A call list every morning

New inquiries, follow-ups due, and the cold leads worth another try, in order. Nobody decides who to call. They just start.

03

Call, then one tap

Call or WhatsApp straight from the lead. When they come back to the app, one tap records what happened and sets the next step.

04

Follow-ups that don't rely on memory

Every outcome schedules the next touch. Leads that go quiet come back onto the list instead of disappearing.

05

Quotes tied to the lead

Items, quantities and prices sit on the lead, so your pipeline is counted in money, not guesses.

06

You see everything

Calls made, leads priced and deals won, per person and per week, from your phone.

What else we do

The system closes the leads. We can bring them in too.

Everything we build feeds the same CRM, so every lead it brings in gets called.

Websites

Fast sites in English, Arabic or both, with forms that drop straight into your CRM, so no inquiry waits in an inbox.

Done for Proact Clinics, Pr Ankh, Micro Era Power, Daffodil Project, RocGrowth

Meta ads and marketing

Campaigns, funnels and lead forms, with reporting you can read. With the CRM in place, you see which campaign brought the deals, not just the clicks.

Done for Techne Summit, Senno Elite, Infinity Elite Group, Investors of the Mediterranean

AI and automation

Tools that take the repetitive work off your team: routing leads, follow-up messages, reports and internal apps.

Done for Cooley Comics, RockeToday, Techne Summit, Investors of the Mediterranean

Video and content

Promo films, explainer videos and short ads in English or Egyptian Arabic, made to run in your campaigns.

Done for Senno Elite, Cooley Comics

How it works

Audit, build, run.

01

Audit

A 45-minute call and a look at your lead sheets. You leave with a map of where inquiries come in, where they stall, and your top three leaks.

02

Build

We set up your CRM, connect your lead sources and import the leads you already have, cleaned and de-duplicated. Your team starts with a full list, not an empty screen.

03

Run

We stay on. We review the numbers with you, fix what gets in your team's way, and add the next piece when you need it.

Pricing

Clear steps, quoted up front.

You know what you'll pay and when it will be live before anything starts.

01 Audit
Free
45-minute video call
  • A map of where your inquiries come in and where they stall
  • Your top three leaks, in order
  • Yours to keep, whether we work together or not
03 Run, monthly
Quoted after the audit
Starts once you're live
  • Regular numbers review with you
  • Fixes and changes when your team needs them
  • New pieces added as you grow

Websites, ads and video are quoted per project, after a short call about what you need.

Techne Summit 2025
55,000+

Attendees

70+

Countries

150+

Investors

Case study

Techne Summit 2025

The largest tech and investment summit in the Mediterranean. We ran its paid acquisition: Meta ads, funnel design, automation and the reporting behind them.

Clients

Companies we've worked with, and what we did

About

Why "MeshMesh"?

In Egypt, "fel meshmesh" (in apricot season) is what people say when something is never going to happen. We named the company after it, because most of our work starts with someone being told exactly that.

Adham Mashaly, founder

University of Rochester, USA

Built and scaled multiple 7-figure operations. The systems we install are ones we run in our own companies first. If it isn't efficient, it doesn't stay.

Adham Mashaly
FAQ

Questions we get on every audit.

We already have a CRM. Why would we need you?

Most teams we meet have one. The question is whether anyone opens it every morning. In the audit we look at what you have. If your team uses it, we keep it: we work with any CRM that has an API, which most do, including HubSpot, Zoho and Salesforce, and connect your lead sources and follow-up to it. If nobody opens it, we set up one they will.

My sales team won't use another tool.

It's built around their day, on their phone: open it, see who to call, call, one tap to log it. There are no reports to type. And you can see who is using it, so it doesn't quietly get abandoned.

Do you only build CRMs?

No. We also build websites, run Meta ads, make video and set up automation. The CRM is usually where we start, because it makes everything else measurable: you can see which website form or campaign turned into a deal.

How long until it's running?

It depends on how many lead sources and old sheets you have. You get a go-live date with the quote, before anything starts. Your old leads are imported, so your team starts with a full list on day one.

What do you need from us?

Access to your lead sources, such as your Facebook page and website forms, the lead sheets you already have, your price list for quotes, and an hour with whoever runs sales.

Is our data safe?

Your leads stay yours. Each client gets their own system, only your team can sign in, and you can have a full export of your data whenever you ask.

Do you work outside Egypt?

Yes. We work in English and Arabic over video calls, and we've worked with teams in Egypt and the US.

What happens after the audit?

You keep the map and your top three leaks either way. If it's a fit, we send a fixed quote for the build. There's no pressure to sign.

Find out what's sitting in your lead sheets.

Book the free 45-minute audit. We'll map where your inquiries go and show you your top three leaks. No commitment.

Book the free audit
45 minutes Video call Free for qualified businesses
45 min, free Book the free audit